Sectors of Focus

  • Agriculture


  • Clients

Investment Lens

  • Small and Medium Enterprises (SMEs)

Client Individuals: Smallholder (PI6372)

Number of unique smallholder farmer individuals who were clients during the reporting period.
Reporting format
Unit Referenced within Metric Definition
Metric type
Metric level
Product/Service, Organization
IRIS metric citation
IRIS, 2016. Client Individuals: Smallholder (PI6372). v4.0.


Organizations should footnote all assumptions used. See usage guidance for further information.

Usage Guidance

  • This metric is intended to capture the number of unique smallholder farmer clients who were recipients of the organization's products or services during the reporting period. It is not a measure of foot traffic. It is also not intended to capture the number of consumer transactions. For example, a customer who makes two purchases during a period should only be counted once. Organizations wishing to report on total client transactions should refer to Client Transactions (PI5184).
  • This metric is intended to capture the unique number of specific individuals serviced. Organizations should not use any household multipliers when reporting against this number. If organizations consider the entire household to be the customer/client, they can report against Client Households: Total (PI7954) and its associated submetrics.
  • Organizations that rely on assumptions to report against this metric, including the process for determining the number of client individuals, should footnote all assumptions used in the calculation process.